The Thames Valley Police and Crime Commissioner, Matthew Barber, is urging residents to stay alert to fraud and cyber crime.
His warning follows the launch of Report Fraud, which replaces Action Fraud as the national system for reporting scams.
Barber says fraud is the most common crime locally, with 14,000 cases reported last year, and advises people to slow down, verify unexpected messages and strengthen online security.
“Fraud is the most common crime affecting our communities, with 14,000 residents of Thames Valley reporting a fraud in the last 12 months," Matthew said.
"Anyone can be vulnerable to fraudsters, regardless of age or digital confidence, but there are steps you can take to reduce your risk.
"Firstly, don’t rush to act. Scammers typically try and create a sense of urgency in their communications to get you to act quickly.
"If you receive an unsolicited or unexpected communication – whether by text, email, letter, phone call, or in person – do not respond immediately. Requests for action, personal information, or attempts to build trust without a clear reason may indicate fraud or cyber crime. Verify the credentials of the contact using contact details you have sourced independently – not those provided in the communication."
"Taking a couple of minutes to stop, think and verify could save you from a scam," Matthew continued.
"Secondly, strengthen your digital security. Creating strong passwords for your online accounts (by combining three random words), using different passwords for different accounts, installing a password manager to safely store your passwords and switching on two factor authentication (2FA) will all boost your cybersecurity.
"2FA, in particular, is one of the most effective ways to protect your online accounts as it requires a second step, in addition to your password, to access an account. You should look to activate two factor authentication on your most important accounts - email, banking and social media.
"Think of it like dressing for the winter; just like we layer up our clothes to protect us from the cold in winter, we should be layering up to protect ourselves online too and allowing a few extra seconds for an additional step to verify who you are is always faster than needing to restore accounts if targeted with fraud.
"Thirdly, report. Only an estimated 14% of frauds against an individual are reported but reporting any suspicious activity and incidents of fraud can help identify, pursue and prevent scammers from victimising others."
If you have received an unsolicited or suspicious communication (text, email, phone call, mailing), clicked into a suspicious social media account or website or have fallen victim to cyber crime or fraud, report it via www.reportfraud.police.uk or by calling 0300 123 2040.

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